AI Insights · Timothy · January 2025
Top 5 Consumer Finance Apps on Android in Brazil: Q4 2024 Performance
Discover the performance trends of the top 5 consumer finance apps on Android in Brazil during Q4 2024, highlighting downloads, revenue, and active users.
In the fourth quarter of 2024, the Brazilian Android market witnessed notable performances from the top consumer finance applications. Here’s a breakdown of how these apps fared in terms of downloads, revenue, and active users.
Mobills: Budget Planner from Toro Investimentos showed a significant increase in weekly revenue, peaking at approximately $22K in early December. Weekly downloads saw a fluctuation, with a notable peak of around 12K in the final week of December. Active users remained relatively stable, ending the quarter with nearly 298K users.
My Finances - Bills Reminder by Nimtech TI experienced a steady revenue stream, reaching about $4K at the end of December. Downloads surged to approximately 12K in the last week of December, while active users increased significantly, closing the quarter with over 287K users.
Despezzas Financial management achieved a peak in weekly downloads in late October with around 26K. Revenue reached its highest at approximately $6.5K in early November. Active users saw substantial growth, with numbers peaking at over 24K in early November.
Organizze: Finance tracker from Organizze Tecnologia had a relatively stable quarter. Revenue fluctuated slightly, peaking at about $3.4K in the last week of December. Downloads showed an increase towards the end of the quarter, reaching over 6K, while active users also grew, ending with about 157K users.
Splitwise observed a steady increase in weekly downloads, culminating in over 14K in the final week of December. Revenue saw a notable increase to around $1.6K at the end of the quarter. Active users experienced a dramatic rise, closing with approximately 197K users.
These insights are powered by Sensor Tower, providing a glimpse into the dynamic performance of finance apps in Brazil. For more detailed analytics and trends, visit Sensor Tower's platform.